diff --git a/static/locales/en_GB.yaml b/static/locales/en_GB.yaml
index 3c06bfd8..2d0add12 100644
--- a/static/locales/en_GB.yaml
+++ b/static/locales/en_GB.yaml
@@ -521,3 +521,6 @@ Canceled next video autoplay: 'Cancelled next video autoplay'
 
 Yes: 'Yes'
 No: 'No'
+This video is unavailable because of missing formats. This can happen due to country unavailability.: This
+  video is unavailable because of missing formats. This can happen due to country
+  unavailability.